Imposter syndrome and 5 other anxieties blocking your business success.
Even as an experienced Creative Director, marketing manager and multi-disciplinary designer, I still have daily struggles with imposter syndrome and other severe anxieties that can cripple my ability to create. in this article I picked out five of these anxieties and share some tactics for coping.
I’m with the brand - 5 reasons your brand really should matter.
Even the smallest business deserves a good brand - not just a designer who can do a good deal, but the consideration from the operator that the business is worth it.
So that’s my challenge to you, the business owner - give it the wardrobe it deserves.
Interesting projects - finding the fun amongst the challenge of creating business.
Why are creatives so driven to push boundaries, always looking for development and ‘better’ - here’s a few thoughts on the creative process from a creative consultancy or design agency point of view.
Why Staff Design Co? - Naming for un-convention
What does the naming of a company mean - how much does it matter. With Staff Design Company, there is a laundry list of symptoms I’ve been inspired to target with the mission of the organisation.
Let’s talk about the value of naming your brand or organisation and really thinking about meaning.
How to WIN as a creative manager.
Drawn from well over 20 years experience from team member to department leader, here are my 10 Top Tips from key lessons I’ve picked up to Win - find, create, and ensure your team performs, is happy and looks after you!
Escaping the Quicksand…
I'm often asked how I deal with, or get out of, creative ruts. Here's some quick thoughts on dealing with or escaping from your moments of 'creative block'.
Bad briefs are just pants.
You know the routine. You have an idea; an innovative brand, a key campaign or a straightforward asset request.
You want a traffic-stopping social post, a leaflet that feels more like a keepsake than a promotional item, or a rebrand that makes it crystal clear that you genuinely do have better stuff to offer than your competitors… What now?
Introducing CLOE, or, how a community raises a child.
Growth is fundamentally at the heart of any organisation's desire for increase.
Whether the need for bigger and better numbers is purely a answering the desire to have a large footprint or the, understandable, business aim of income growth, it seems unarguable that as an organisation you need to grow your populations and you only manage this through your marketing.